New study outlines how to talk about climate change to increase donationsPosted: May 5, 2016
We truly are living deep in the caverns of “collective” eco-madness.
From the UNIVERSITY OF CALIFORNIA – SAN DIEGO and the “follow the money” department, comes this study that shows activist groups how to fleece more money from the public.
Members of the general public who thought about the problem of climate change in collective terms were, relative to control, willing to donate up to 50 percent more. CREDIT Courtesy Nick Obradovich, Climatic Change.
How to talk about climate change so people will act
Published in the journal Climatic Change, the study finds that people are willing to donate up to 50 percent more cash to the cause when thinking about the problem in collective terms.
Thinking about climate change from a…
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